Category: All Member Videos
Adding a Hyperlink to a Word Document
Learn how to add hyperlinks to your word documents and other Microsoft applications.
Adding a Photo to an Existing Album in Facebook
Learn how to add a Photo to an Existing Album in Facebook.
Category: All Member Videos, Social Networking, Technology | Tags: facebook, Social Networking, Tech Tips, Technology, web
Adding Tabs to your Profile in Facebook
Watch a demonstration on how to add tabs to your Facebook profile.
Category: All Member Videos, Social Networking, Technology | Tags: facebook, Social Networking, Tech Tips, Technology, web
Advantages of Social Media
Matthew Ferrara explores the sales, prospecting and marketing advantages of social media with the modern Gen X and Gen Y consumer.
Category: All Member Videos, Social Networking | Tags: buyers, Consumers, gen X, gen Y, marketing, matthew ferrara, next generation, Prospecting, sales, sellers, Social Networking
Beyond Baby Boomers
Matthew Ferrara teaches real estate agents to look beyond the Baby Boomer generation and at the next generations of X and Y buyers and seller to be prepared for the future marketplace.
Category: All Member Videos, Consumers | Tags: gen X, gen Y, market, marketplace, matthew ferrara, next generation, sales
Blog: Interesting Tech-Bits about REALTORS
Download a copy of the latest survey of REALTORS by the Center for REALTOR Technology and you’re certain to be fascinated – startled, perhaps – at what’s happening on the Bat-belts of modern agents.
Category: All Member Videos, Technology | Tags: agents, blackberry, brokers, gen X, gen Y, mls. NAR, next generation, research, Technology
Blog: Masterpiece Marketing
Peter Drucker said that the purpose of marketing is to make sales superfluous. That should come as welcome wisdom to the real estate industry that is comprised of so many reluctant salespeople.
Category: All Member Videos, marketing | Tags: advertising, agents, listings, marketing, MLS, ONLINE, PHOTOS, Prospecting, sales, video
Blog: Revelations about REALTORS
Real estate is essentially a research industry: trouble is, most agents and brokers think the most important research is about houses, prices, square footage and such.
Blog:If it’s a W Shaped Recovery, What Shape will You Be In?
Matthew's blog entry titled "If it’s a “W” Shaped Recovery, What Shape will You Be In?"
Category: All Member Videos | Tags: blogging, marketplace, matthew ferrara, opinion, recovery, strategy
Closing the Generation Gap in Real Estate
Matthew Ferrara teaches Realtors how to understand the different generations and how they prefer to buy and sell real estate.
Consumers and Push Information
Matthew Ferrara explores the concept of push-information marketing and consumer receptivity to reach the next generation of buyers using social media and wireless technology.
Category: All Member Videos, marketing | Tags: Consumers, marketing, next generation, strategy, Technology, wireless
Consumers and Social Networking
Matthew Ferrara teaches real estate agents how today's modern consumers use social media and networking technologies.
Category: All Member Videos, Consumers | Tags: Consumers, gen X, gen Y, matthew ferrara, next generation, Social Networking, sphere of influence
Create a Template in Microsoft Word 2007
Watch a demonstration on how to create a template in Microsoft Word 2007.
Demonstrating Value to For Sale by Owners (FSBO)
Focus on what For Sale by Owners can't do well to earn their trust and demonstrate your value as a real estate professional.
Design a Staging Plan with Sellers
Martha discusses how to get sellers involved in the staging process.
Develop a Multi-Stage Recruiting Interview Process
Develop an interview process with multiple phases to learn more about the candidate agent and get input from key stakeholders at your company.
Develop a Recruiting Candidate Interview
Develop a targeted, behavioral style interview for meeting and assessing potential agent candidates for your company.
Develop Recruiting Goals for your Brokerage
Brokers and managers learn to develop recruiting goals before interviewing candidates for their company.
Different Ways to Save a Document in Microsoft Word 2007
Watch a demonstration on how to save a document in Microsoft Word 2007.
Effective Question Techniques
Effective techniques to help answer consumer questions
Category: All Member Videos | Tags: buyers, gen X, gen Y, objections, relationship management, sellers, video

























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